Don’t miss out on creative and simple ways to promote your school fundraiser. Promotion is one of the best ways to ensure a successful school fundraising campaign. Check out these unique and creative ways to promote your next fundraiser.

Use Technology

Email is one of the fastest and most direct ways to get the word out about your fundraiser. Ask the principal to send emails to parents, teachers and the surrounding community. Encourage students to email grandparents, aunts, uncles and any out of town relatives to garner support for the fundraiser.

Create a Youtube video about your fundraiser and then post the link to the video around school, in parent letters and on a school bulletin board. If you ask, some fundraising companies may already have videos that you could use and post on your Youtube account.

Use your school website to promote the fundraiser. Talk to your webmaster and ask him/her to announce the fundraiser on the front page of your school website. Or think about asking a tech savvy employee to create a blog dedicated to the fundraiser with access on your school’s website.

Remember online social networks. If your school has a Facebook, Myspace or Twitter page, think about using it to promote your fundraiser. Also encourage students with these accounts to talk about the fundraiser on their pages. Students can even make online sales this way!

Get Everyone Involved

Encourage teachers to get involved with promoting the fundraiser by reminding their classes during the week about the sale. If you want to go the extra mile, hold a silly contest or game using teachers that will encourage students to be involved in the fundraiser.

Don’t forget the principal! Ask the principal to send out emails to parents, hold a fundraising assembly or make school-wide announcements regarding the fundraiser. Also, principal incentives really make students want to participate. For example, principal as student for a day, principal on the roof or a dunking booth for the principal are all great motivators for the students to reach their goals.

Ask parents to participate in promotion. If parents own a local business, ask them if you can post flyers or pictures about the fundraiser at their establishment. Also encourage them to reach out to fellow co-workers and ask for support.

Announce, Announce, Announce

Think about holding a school-wide pep rally or kick-off assembly for the fundraiser. Getting students excited about the fundraiser upfront will motivate them to reach goals.

Use your school marquee to announce the dates of the fundraiser. This will remind students, parents and staff about the fundraiser on a daily basis.

Send parent letters home throughout the sale.

Post flyers around the school as well as the surrounding community announcing fundraising dates and goals.

Create a short press release about your school fundraiser and send it to all the local media outlets.

Remember, good promotion can really push fundraising efforts over the top. The more people who know about the fundraiser and are encouraged to participate, the more they will and the more money you will raise for your school